@bottegabene

In an increasingly visual world, branding speaks for your product and your overall identity, and @bottegabene 's founder Blaire wanted their packaging to reflect the food and the culture that inspired the concept. “I wanted it to feel unique and at the same time familiar, genuine and rooted.”🧀
We love how Blaire had her grandmother handwrite the “Bottega Bene" that was then digitalised and used in the brand’s logo! 😊This personal touch instantly adds a generous dose of that genuine, rooted branding she was looking for 👏🏻💯