How to Label Your Products: Here are the Best Packaging Labels for Small Businesses

Custom noissue Label Sticker by @matchanude

Ever walk into a room full of strangers and panic about how you’re going to introduce yourself to the crowd? You’re not alone! Introductions can often be quite intimidating.

The same applies to introducing your brand’s products to customers, too. After all, you want to make an excellent first impression from the get-go! Your products also deserve a shoutout that customers can see and touch and experience.

Why is labeling and packaging of products important?

Product labels are an underrated part of the unboxing experience. They increase the amount of interactive and serendipitous surprise leading up to your product, and they’re also an effective way to provide additional information about your product. Clothing and accessory sizes, beauty and skincare shades, candle and fragrance scents, and more can be conveyed through your product’s corresponding label topped off your branding!

Consistent brand presentation across all platforms, including product packaging, is proven to increase revenue by 23 percent. So don’t sleep on the power of labeling your products since you want your branding to be cohesive throughout the entire customer experience.

What can product labels look like?

When considering how to label your product, you’ll want to consider how customers can get up close and personal with your brand. Inviting unboxers to read important product care details, learn about your brand’s story, and understand how to dispose of their packaging properly lets customers in on the action.

Sticker labels are a surefire way of labeling your products without taking up much physical real estate. Simply peel and put a sticker label on surfaces like jars, skincare containers, coffee bags, and more. And if you need to convey more information about your product or brand, include a custom QR code onto a sticker for customers to simply access after the unboxing experience.

Custom-printed hang tags are another option for items like apparel, accessories, and textiles. Tie hang tags for clothing on belt loops or around bags, or let them hang from shoelaces and cosmetic pouches. Leave your brand’s logo and a lasting mark on a hangtag by incorporating a short mission statement. Adding a QR code to your custom hang tags will show customers that you’re mindfully thinking about every unboxing component – like directing them to your website or a page covering packaging disposal instructions – for a circular customer experience.

And patterned tape shouldn’t be left out of the labeling group, either! There are definite uses for creative packaging tape to label products with your logo or which sustainability framework your product belongs to. A reminder that your product packaging is eco-friendly to boot can be boasted on customized paper tape surrounding shipping boxes or sealing product boxes. Washi tape, which is packaging tape’s decorative sibling, does a dashing job in dazzling up paper products like invitations, envelopes, and cards with your brand’s logo.

So then, what about the end of life of your product labels? We didn’t forget to foray into the beautiful world of planet-forward product labels! Let’s dive in on how you can get to labeling without leaving a negative impact on the planet.

What makes eco-friendly product labels better than traditional labels?

Of course, when thinking of the packaging that goes into creating a stellar unboxing experience, you also want your business’s environmental impact to stay as sustainable as possible. No need to make complicated compromises, though! Eco-friendly product labels can take the form of fully compostable stickers, recycled paper hang tags, and planet-positive packing or decorative tape.

noissue packaging, shipping, and labeling products follow the three below frameworks that contribute to a circular economy:

• Compostable (made from Forest Stewardship Council-certified compostable paper or materials)
• Recycle (made from recycled or recyclable materials)
• Reusable (made to be repurposed).

Turning the typical unboxing experience into one that’s memorable and reduces your brand’s environmental footprint will make you stand out from the sea of businesses still using traditional (and much more wasteful) packaging.

Choosing product labels made from more earth-friendly materials will signal new and loyal customers that sustainability is more than just a trend – it’s a significant part of your brand’s DNA! And with more consumers preferring to purchase from brands that make clear commitments to sustainability, you’ll be establishing your business as one that’s contemporary and conscious.

So now that you know why labeling your products with thoughtful labels is important, here’s how you can go forth in packaging products with eco-labels that don’t bore unboxers or bear harm toward the earth!

How can I make custom product labels?

There’s no time to lose in building your brand and bettering the unboxing experience, so let’s break down which noissue packaging materials are perfect as product labels.

Label Stickers

Custom Roll Label Stickers

• Made from FSC-certified, acid-free, and uncoated paper with a recyclable roll liner and non-toxic adhesive
• 100% recyclable and compostable
• Comes in 12 different sizes
• Available to customize with multicolor soy-based inks
• QR code compatible
• Use as beauty product and candle sticker labels, or create cool QR code stickers to include on the exterior of your product boxes
• Create them with our easy-to-use online design platform here

Custom Die Cut Stickers

• Made from FSC-certified, acid-free, and uncoated paper with a recyclable roll liner and ​​non-toxic adhesive
• 100% recyclable and compostable
• Comes in 12 different sizes
• Available to customize with multicolor soy-based inks
• QR code compatible
• Use as thank you stickers or custom logo stickers to share extra customer appreciation and branding on tissue wrapped items and mailers
• Create them here

Hang Tags

Custom Hang Tags

• Made from FSC-certified 50-75% recycled or 100% post-consumer recycled fibers
• 100% recyclable and compostable
• Custom, 2-side printed with non-toxic, compostable inks
• Comes in 3 different sizes in Kraft or White base
• Available in Beveled, Rectangle, or Square shapes
• Add your brand’s QR code, product care information, or disposal instructions on eco-friendly hang tags for clothing, accessories, and more
• Create them here

Custom Folded Hang Tags

• Made from FSC-certified 50-75% recycled or 100% post-consumer recycled fibers
• 100% recyclable and compostable
• Custom, 2-side printed with non-toxic, compostable inks
• Comes in 3 different sizes in Kraft or White base
• Available in Beveled, Rectangle, or Square shapes
• Features Pointed or Rounded edges
• Choose between 3 drill hole locations
• Show off your brand’s logo art in the front and a QR code or Eco-Alliance badge inside for customers to open and scan during their unboxing experience
• Create them here

Tape

Custom Packing Tape

• Made from FSC-certified 100% recycled paper
• 100% recyclable and compostable
• Printed with soy-based inks
• Features non-toxic, water-activated adhesive that won’t affect biodegradability
• Comes in 2 different widths
• Choose between Kraft or White base
• Use logo-patterned packing tape to personalize cardboard or paper products like kraft mailers and tubes, cardboard shipping and container boxes, and paper takeout bags
• Create them here

Custom Washi Tape

• Made from white rice paper
• 100% compostable
• Printed with soy-based inks
• Features non-toxic, water-based coating and low-tack adhesive that won’t affect biodegradability
• Comes in 8 different sizes and 4 widths
• Available in 2 lengths
• Decorate stationery and paper goods like invitations, letters, customer thank you cards, and tissue paper-wrapped gifts with artistic washi tape
• Create them here

🎁 Wrapping it up

Ready to make a memorable introduction to your brand? Creatively labeling your products will bring your branding to a legendary level, so consider using a combination of label types to land your business at the top of the pack.

Check out noissue’s full range of circular, customizable stickers and labels and stick on labels that shine atop your products or show off your tech-savvy side with QR code hang tags. There’s no limit to treating customers to a sustainably outstanding product experience!