It’s never easy to take on a mission to change the world for the better. For two long-time friends, Lisa and Alexa, the idea of making a zero-waste and sustainable consumption approach the norm might be a tad difficult, but it is exactly what could help improve our daily lives and the environment for the better. So they took on the opportunity of a lifetime and founded Good Juju.

Good Juju offers a wide selection of all-natural, plastic-free body care and home essential alternatives that range from zero-waste shampoo and conditioner bars to biodegradable laundry detergent strips and many others—all of which are made from pure, clean, organic ingredients with scientifically proven benefits.

Good Juju’s commitment to sustainability encompasses not only the products they offer but also the presentation of each to their customers. All the orders that come through are sustainably packed using noissue packaging, meaning that every package will not only be eco-friendly overall—from the product to the packaging—but it will also look fantastic with a branded, high-quality design.

Read our chat with the team at Good Juju and learn more about the brand only here!

Tell us a bit about your brand, introduce it to the world!

Hi, we are Lisa and Alexa, and we are the co-founders of Good Juju. We make premium plastic-free body & home essentials that are naturally derived, and free from chemicals commonly found in their traditional liquid counterparts. Beautiful products that are good for you, and good for the planet, too.

Lisa Karandat (left) and Alexa Monahan (right), the co-founders of Good Juju

We are on a mission to remove 50 million plastic bottles from the waste stream by 2030 and to prove that you do not have to give up quality when you give up the plastic bottle. Our motto is “Zero Waste with Zero Compromise” as we make zero-waste a diverse, beautiful, and luxurious experience.

Tell us about the design for your packaging and how you’re using them?

We wrap all our consumer orders in our noissue custom designed tissue paper. A pivotal element of our branding is to express beauty at every touchpoint and our noissue tissue paper allows us to elevate the direct-to-consumer experience by wrapping in a beautiful rich coloured tissue paper with our logo vs. a brown kraft paper.

noissue Custom Tissue Paper for @hellogoodjuju_

What made noissue a good fit for your packaging?

It was very important to us to use products that align with our values of being sustainable and earth-first and that is why we chose noissue. Our packaging is made from FSC-certified paper and is printed with soy-based inks, so we were thrilled to find a tissue paper that shared these values to compliment our packaging and help us express the beauty in our products as well as the sustainability.