Here’s the thing about stickers – their messaging sticks! Stickers are made to be seen and shared, which makes them a great marketing tool. If you're looking for an affordable and creative way to promote your business, you should consider using die cut stickers.
Custom die cut stickers are a great way to get your branding out there and can be used in a marketing campaign to grow engagement and create a buzz offline. They can be personalized with your branding, artwork, business details or even a call-to-action for customers.
In this article, we’ll take you through the ins and outs of getting started with die cut stickers and show you why they should be a key part of your marketing strategy.
What Are Custom Die Cut Stickers?
Custom die cut stickers are stickers that are cut to a specific shape using a die cutting machine. Die cutting is a printing process that allows for creating shapes that would otherwise be impossible to create with traditional printing methods.
You can print our stickers in any shape you can possibly imagine, which gives you a lot of freedom when it comes to marketing your business. Die cuts differ from standard custom stickers in that they can be cut to any shape, not just a rectangle, circle or square.
How Are They Different to Other Types of Custom Stickers?
Another common type of sticker in business is the kiss cut sticker. Kiss cut stickers are also printed in a custom shape, but they’re not cut all the way through the backing paper. This means they have an extra surrounding sticker border and paper that remains once the sticker has been peeled off.
Die cut stickers are printed to the exact shape and specifications of the custom design, which means no additional sticker border left behind on the paper after application. This creates less waste, which is a win for your brand!
Both die cut and kiss cut stickers achieve the same effect once they’re peeled off the paper and look the the same when stuck down. Their difference is in how they are presented on the paper, pre-application.
Why You Should Use Custom Die Cut Sticker Rolls for Marketing and Merchandizing Campaigns
Now that you know what die cuts are and what makes them unique, let's take a look at some of the reasons why you should use them for your business.
1. They're a great way to market your business
Custom die cut stickers are an excellent promotional tool that can be used in various marketing campaigns. For example, you could use them as part of a product launch or hand them out at tradeshows and events. You could even put them on your company vehicles to raise brand awareness. The vivid colors and uniquely shaped stickers will help your brand stand out from the competition.
2. They're affordable and can be used for a variety of purposes
Another great thing about marketing stickers is that they're affordable. You can order them in bulk and hand them out to customers or use them as part of a larger marketing campaign. They can also be used for a variety of purposes, such as labeling products, decorating packaging, or creating signage.
3. They're unique and eye-catching
The vivid colors and unique shapes of die cut stickers make them impossible to ignore. People are more likely to take notice of a brightly colored sticker than a business card, which means they're more likely to remember your company.
Die cut stickers are also a great way to show off your company's personality. They can be used to convey your brand's message quickly and creatively. For example, a business with a bubbly brand personality might benefit from an illustrated image that’s been die cut, while a more upscale company might prefer a sleek and elegant design.
4. They can be used on many surfaces
Marketing stickers are also very versatile. You don't want to give out useless promotional items that will just end up in the trash. But with marketing stickers, you can be sure that your customers will actually use them if you hand them out as a gift or giveaway. They can be applied to various surfaces, such as cardboard, glass, metal, or plastic. And because they're durable, they'll promote your brand long after they've been applied.
5. You can order them in any color, shape, and design
One of the great things about custom die cut stickers is that you have complete control over the design. You can choose any color, shape, or size you want. This means that your stickers can perfectly match your brand's colors and logo, replicating the design you’ve shown on other marketing channels like your website and social media.
What to Look For When Buying Custom Die Cut Sticker Rolls
If you're interested in ordering custom die cut sticker rolls, you need to find a packaging supplier that can provide you with high-quality stickers at a reasonable price. Here are a few things to look for when you're comparing suppliers:
1. A packaging provider that has an easy-to-use design platform
The design process should be straightforward, and you shouldn't have to be a graphic designer to create your own marketing stickers. A good packaging provider will have an online design platform that's easy to use. You should be able to upload your logo, choose your colors, and select the desired shape and size with just a few clicks.
Here at noissue, we have a user-friendly online design platform that anyone can use to create their own custom die cut sticker rolls.
2. Sustainable materials
When ordering packaging, you should always make sure that the materials are sustainable. This is important for two reasons: sustainable packaging is better for the environment, and it's often made from higher-quality materials, which means it will be more durable and longer-lasting.
At noissue, we only use eco-friendly materials for our custom die cut sticker rolls. The stickers are made from FSC-certified paper, which comes from responsibly-managed forests, while the eco-friendly inks we use are water-based and non-toxic.
3. Low Minimum Order Quantities = small business-friendly
Most packaging providers have high minimum order quantities (MOQs). This can be a major problem for small businesses or start-ups, who often don't need tens of thousands of stickers. At noissue, we have one of the lowest MOQs in the industry.
You can order as few as 1000 stickers for custom die cut sticker rolls. That's only a few rolls, depending on the size of your stickers. This makes noissue an ideal packaging provider for small businesses or anyone who wants to test out a new product before making a large investment.
Wrapping It Up
Ready to get started with custom shaped stickers for a marketing campaign? If you're looking for high-quality die cut stickers made from sustainable materials, check out our options at noissue! Our Custom Die Cut Stickers come in either a roll or a sheet, so you can choose the option that's the most convenient application for your business. Happy designing!