ECO ALLIANCE HOMOCO: Custom Packaging Solutions for Pop-up Store Retailers "Today's HOMOCO is me bringing that family brand back and embracing my queer community at the same time.” Daniel DuGoff, Designer and Founder.
INSPO @josefinaschargo Color is not something to shy away from. Especially when it comes to your packaging. With our #Pantone matching system you can select any color under the sun (including metallics!
BIZ ADVICE 4 Tips For Success at Your First Trade Show For first-time exhibitors, an upcoming trade show can be pretty nerve-racking! Katie Hunt from Proof to Product has given us her top tips for finding success at for your first trade show.
ECO ALLIANCE Designing Subscription Box Packaging with The Book Playbox "It’s unique, eye-catching and appealing to children and adults alike. Children get very excited when they see this box arrive at their door!” Tanya Hodgson, Founder.
INSPO @ragonia_ Color pop! ⚡✨😍 All things bright gold for this beautiful design from @ragonia_ ! Letting your packaging shine bright makes it memorable, and instantly recognizable (and gives you a fun outlet to
INSPO @florawaycott Pattern design is such a fun part of packaging, particularly when you're happy to play around with color, imagery, and motif! ⚡⚡⚡ And as encouragement for brands looking to expand on
INSPO @pieracireficeillustration Little additions to your packaging can be fantastic for photoshoots and even as add-ons when you send your goods to customers! 🌿🌿🌿 Loving the delicate design and the added note attached
BIZ ADVICE The 4 Things You Need to Create a Phenomenal Unboxing Experience A great unboxing experience is a massive branding asset, but many small businesses struggle with how to incorporate it into their order fulfillment process. We discuss the key elements of a memorable unboxing, and how you can make the most of them!
INSPO @brynnandcoshop "Your packaging is the clothing your product wears when it meets your customer." 💡💡💡 And you know what they say about first impressions...Putting the effort into your packaging shows that
INSPO @meeraleepatel We're never not going to appreciate a beautiful watercolor-inspired print, the same way that we're never going to overlook brilliant use of color. 😍 In this case, @meeraleepatel is showing both
INSPO @pauromanmx It's easy to forget the impact that your branding has on a small scale when you send out so many orders every day, but the little things matter so much
ECO ALLIANCE Enrich and Endure: Enhancing the Delivery Experience "We are starting to see people opening their apron box/package and documenting the experience on social media to comment on how much they love it, which is amazing for us to see." Sarah and Lorcan Quinn, Co-founders
INSPO @sleepybeestudio While your packaging can't tell an entire story on its own, it's a vital part of your narrative, no matter what narrative that is! ⭐This is such a beautiful design
ECO ALLIANCE AYLA View: Wedding Stationery with a Luxury Twist "In today’s digital world, my goal is to create exciting, tangible, and memorable keepsakes that connect the sender to the receiver.” Ayla Pena, Founder.
INSPO @justok_norman Front and back: letting you know everything you need to know about our 100% Compostable Mailer 🍃🍃🍃 We love seeing these out in the wild and these shots from @justok_norman
noissue 101 5 Things That are Killing Your Customer Experience in eCommerce (and What to Do Instead) The low barriers to entry in eCommerce make it easy to set up a store & get selling. But the customer experience you offer online matters just as much as it does in physical retail. Vend looks at the top 5 things that can damage the customer experience on your site and what you can do to fix them.
INSPO @charlotte.khm Rounding out the weekend with this cute, subtle-not-so-subtle coral on coral design from @charlotte.khm ❤ Everything about this packaging is fantastic, from the little branded stickers, to the stamp + on
INSPO @claretheresegray Absolutely love when designs pop like this! 😍 The subtle light blue on dusty pink coupled with the same pattern on white is just a fantastic example of design that speaks
ECO ALLIANCE Sleepy Bee Studio: A Tale of Four Bespoke Tissue Paper Designs "We hope to add more custom tissue designs in future themes such as Coastal, Jurassic, Afternoon Tea, Dreamcatcher… you name it, it’s probably on the list!” Charlotte Allen, Founder.
BIZ ADVICE How to Create an Effective Email Nurture Flow for eCommerce Email nurture flows are a fantastic way to capitalize on your on-site content! We look at how businesses can integrate this strategy into current email marketing efforts.
INSPO @quinn_the_fox A big part of successful branding is being memorable! Choosing a unique motif or pattern will go a long way towards developing brand recognition in your customers.⭐⭐⭐ These quirky illustrations
ECO ALLIANCE How I Fulfill: Packaging Orders with Eva Stalinski Things easily get overwhelming when you are fulfilling all of your own orders! As a small business, there are pros and cons to DIY fulfillment. Illustrator Eva Stalinski tells us about her order fulfillment strategy, and how she makes the experience special for her customers.
INSPO @sabinna_com Simple is as simple does: this beautiful one color design from @sabinna_com tells you everything you need to know about the impact you can make with your custom packaging!
INSPO @ashleymaryart Bold, splashy colors, and strong lines highlight this brilliant design from @ashleymaryart. 👍👀 For many, packaging is a necessity, but turning a necessity into a branding opportunity is as simple as
ECO ALLIANCE How I Fulfill: Unboxing with Tiffany Staten What does it mean to put together a stellar unboxing as a small business? We speak to Tiffany Staten of London Grant Co. about how she creates a memorable experience for her customers.