MARKETING - noissue (Page 3)

Marketing Inspo: How to Use Video Marketing to Increase Engagement and Sales in Your Business

Video is incredibly effective in helping you connect with your audience. Here's how you can use video to increase engagement and sales for your business.

BIZ ADVICE

Marketing Inspo: How to Tap into the Power of Communities

In this next installment of our Marketing Inspo series, we explore how you can tap into the power of brand communities and leverage that for your business.

noissue 101

How to Sell Arts and Crafts Online - A Beginner's Guide

Whether you’re just starting out or a designer-maker looking to grow and get more sales, follow these 7 steps and you’re more likely to have a successful creative business!

Marketing Inspo: How to Work with Micro-Influencers in 2020: 4 Best Practices for Brands

Bigger isn’t always better when it comes to influencer marketing! Here is why you should consider using micro-influencers for your retail business:

TIPS & TRICKS

Marketing Inspo: Why Authentic Marketing is Critical in 2020 — and How to Do It Right

Businesses who want to stay competitive in the coming years should be able to forge genuine connections and relationships with their customers. In other words: you need to be authentic. Let’s explore some of the ways that you can do just that!

noissue 101

Color Psychology and Marketing: Does Color Really Affect Our Perceptions?

Can color really influence consumer perceptions? We're going to dispell the biggest myths on the topic - and whether or not color psychology should factor into your marketing strategy.

BIZ ADVICE

Marketing Inspo: 11 Ecommerce Trends to Watch in 2020

2020 is almost upon us, so it's time to take a look at the top 11 marketing trends set to shape the world of eCommerce in the next year!

BIZ ADVICE

6 Tips to Create a Holiday Gift Guide That Boosts Sales

Curating a holiday gift guide is a valuable strategy to attract and retain customers beyond the festive season. We give you our six top tips on how to create a gift guide that gives your brand a competitive edge!

noissue 101

5 Ways To Educate Customers About Sustainable Packaging

More and more businesses are adopting sustainable packaging solutions, which is a fantastic development! However, this will have a limited impact if you don't take the time to tell them about responsible disposal. In this how-to, we take a look at some fun ways that you can educate your customers.

noissue 101

Your Cyber Monday 2019 Checklist For Holiday Success

As more consumers flock online, businesses of every size have an opportunity to jump-start their holiday season revenue with Cyber Monday. BigCommerce gives us their top tips to get your online store in ship-shape for Cyber Monday 2019.

BIZ ADVICE

Seasonal Packaging for Small Businesses Guide

Seasonal packaging presents many opportunities for brands to capitalize on busy times in the retail calendar. It's a well-known tactic by global brands, but what about small businesses? A packaging refresh can definitely attract customers and spread brand recognition - if you play your cards right!

BIZ ADVICE

4 Tips For Success at Your First Trade Show

For first-time exhibitors, an upcoming trade show can be pretty nerve-racking! Katie Hunt from Proof to Product has given us her top tips for finding success at for your first trade show.

BIZ ADVICE

How to Create an Effective Email Nurture Flow for eCommerce

Email nurture flows are a fantastic way to capitalize on your on-site content! We look at how businesses can integrate this strategy into current email marketing efforts.

BIZ ADVICE

4 Ways to Use Transaction Emails to Drive eCommerce Sales

Every eCommerce business sends transaction emails to their customers - these are the order & shipping confirmations sent shortly after a purchase is made. But few make the most of the fantastic marketing opportunity this offers. Here are the top 4 ways you can use transaction emails to drive sales.

Top 5 Content Marketing Tips for Small Businesses

BIZ ADVICE

On-Page and Off-Page SEO: The Definitive Guide

SEO doesn’t actually amount to any one activity. It’s made up of a whole bunch of different techniques which affect how digital marketers or e-commerce businesses write content,

BIZ ADVICE

How to Stand Out as an Independent Online Seller

In 2018, this industry is busier than ever. The good news is that there’s more potential business for ecommerce sellers, but this also means there’s increased competition. It can be harder for your products and business to stand out. Here's how:

BIZ ADVICE

Influencer Marketing: How to Build Successful Partnerships

Influencer campaigns can be a fantastic channel for social media marketing. But as a new medium, many businesses are struggling with how to get the best from their influencer partnerships. We’re here to help smooth the road for you.

BIZ ADVICE

Instagram Captions and Other Social Media Copy: The Guide

Although there are millions of guides out there on how to take the perfect instagram shot, there are a lot less on how to perfect your social media copy. Make no mistake: the image may be worth a thousand words, but a great caption will really pack that extra punch.

BIZ ADVICE

The SEO Follow-Up: Dispelling Myths about SEO for Small Businesses

If you are in a more niche industry which has few direct competitors, it’s easy to think that SEO simply isn’t worth the time and effort. However, it isn’t just about getting an edge over your rivals; there are far more benefits than that!

MARKETING

Omnichannel Marketing | Beyond the Box

Omnichannel marketing is a big set of words with some big connotations. All it breaks down to though is how well you're able to integrate your marketing campaigns across your physical and digital spaces.

BIZ ADVICE

Everything You Should Know About Search Engine Optimization (SEO)

The number of online resources on SEO could fill a book (and it does – there are hundreds out there!). But if you're looking for a basic overview of search engine optimization and a breakdown of some of the myths, then this is the article for you.

BIZ ADVICE

IGTV: Is it Living Up to the Hype?

In late June Instagram announced the launch of a new feature on its platform: IGTV. Addressing what Instagram is calling a ‘growing trend’ in how we consume digital content, the launch is widely seen as a competitor to the content giant YouTube.

BIZ ADVICE

Top 3 Reasons to Start a Company Blog

If you're here, it means you're thinking about reading our blog. And no matter the size of your business, it might be time to consider starting your own. Building a successful blog with strong traffic takes continuous time and effort, but it’s well worth it. Here’s why:

BIZ ADVICE

Looking Forward: Implementing Seasonal Marketing Strategies

As we all well know, building an ecommerce business is less like a sprint and more like a marathon, constantly aiming to increase sales in a consistent and steady manner.