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3 Shipping Commandments All eCommerce Businesses Should Follow

Whether you outsource shipping to a third-party fulfillment provider or pack and ship orders out of your garage — or anything in between — there are some shipping fundamentals that all e-commerce business owners should know. Our friends at Shipbob are here to share their expertise.

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@madamefancypants

Not only is your packaging important for your presentation (after all, it’s the clothing your product wears to its first meeting with your customers) it can act as valuable

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@kathrynzaremba

We're proud to be eco-friendly, but what does that actually mean? Well for starters, all of our paper is Forest Stewardship Council Certified for sustainability, and printed with soy-based inks.

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Pinky's Store

"When we first decided to open Pinky’s, branding was something we both felt needed a lot of attention." —Megan Piper, Business Manager

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How the Best 3PLs Enable Retailers to Showcase their Brands

This deep dive into third-party logistics companies & their value to eCommerce businesses discusses everything you need to know about how innovative 3PLs are enabling brands across the world. Including insights from expert industry members, find out what 3PLs can do for businesses. eBook on its way.

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Drop It Like It's Hot: Dropshipping Like a Pro

Dropshipping retention rates are notoriously low — we hear it from our own clients, because let’s be honest, most shoppers don’t really like the idea of being dropshipped to. To help, we have come up with a few handy tips to increase retention rates as a dropshipper!

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Let's Get Personal: How to Personalize the Customer Experience in eCommerce

In an age of online (and real-life) impatience and a need for instant results, customers love it when their shopping experience is tailored to them and what they like. In fact, 53 percent of online shoppers believe retailers who personalize the experience provide a valuable service.

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@majasbok

Exceptional #illustration makes us exceptionally happy ☺️ Beautiful example of what you can do with black ink on white tissue from @majasbok #packagingdesign #customtissue #pantoneprint

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Paige Tuzée Designs

"Graphic design is all about visuals and aesthetics, so it is great to have a platform that is also purely based on aesthetics to showcase my work." —Paige Tuzée, Owner/Designer

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Customer Loyalty: How to Encourage and Grow Repeat Business

Did you know, that the average ecommerce store spends 80 percent of their marketing budget on finding and acquiring new customers? What’s interesting is it actually costs more to

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@boccaccinimeadows

Curiosity piqued! Just like getting a gift or a present, when your order arrives in something that looks this good it's easy to get excited about what's inside. Beautiful one

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Let's Talk About Hygge

In 2016, 'hygge' was named runner-up as word of the year (turns out, that’s a thing), behind “Brexit." This one little word has come to mean so much more than its 5 letters. So what is it? Where is it from? And what does it really mean? Let's talk hygge!

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Swoon Boutique

"We feel like branding and image is a huge part of an retail business. It’s all about the look and presentation of the product." —Vanessa Boyd, Owner

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Aimee Cherie Intimates

"I have a wonderful relationship with our graphic designer but sometimes it's also fun to be able to play with the concepts yourself on your own laptop with a glass of red after work!" —Aimee Kendall, Founder/Designer

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Fashion Forward Packaging

It’s fair to say we’re pretty nuts about packaging. Creative packaging draws attention, sends a message, and makes consumers feel a particular way. For eCommerce stores, just because the packaging of a product is rarely displayed online, doesn’t mean it’s not something to be considered.

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Appreciation for Mothers

This is a shout out to all of the wonderful mothers out there. Safe to say you've been there for a lot, helping us with our homework and again when

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How to Package Your Pop-Up Store

Incorporating branding and smart packaging inside your pop-up store are crucial consumer touchpoints to take into consideration for your next launch.

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5 Financial Tips for Fashion Designers and Other Creative Entrepreneurs

So many creative entrepreneurs know that the financials of their business are important, but knowing how to budget, learning ways to cut costs, and figuring out where to spend money can be intimidating, especially when funds are limited.

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Ilana Kohn

"It's what I love doing and I want to see the company remain a place where we work as a tight knit team that really truly enjoy coming to work everyday." —Ilana Kohn, Founder/Designer

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JoJo Rings

"When I started JoJo Rings I made sure that giving back would be a guiding principle of the business." —Jordan Richichi, Founder

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Brand New: Refining Brand, Maintaining Reputation

Reputation. Joan Jett apparently didn’t give a damn, and Taylor Swift is all about it. A good rep is built over time, and the same can be said for

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Launch Pad: Ideas for Your Product Release

A great recipe often involves two important things: keeping it fresh, and keeping it simple. The same can be said for launching new products on your eCommerce site.

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Winsome Brave

"A brand is more than just a logo, identity product or place. It's a gut feeling, an affinity, an idea someone wants to be a part of. It's why people buy into you. It's why people buy you." —Valerie Gnaedig and Annie Lenon, Founders/Creative Directors

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Conversion Conversation: Ups, Downs, and In-Betweens

What's a conversion? How do you track conversions? And what should you be looking at to make sure that you're converting as efficiently as you can? Covering these questions and more in a little conversation on conversions.

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"I have always been drawn to the simple complexity of the T-shirt; how it withstands time and trends while consistently maintaining relevancy and modernity." —Abby Moriarty, Founder/Creative Director